The Covid Wedding trends we’d like to last
We can’t say there’s much about the last fifteen months of weddings trends that we’d like to remember. The uncertainty of ever-changing restrictions on wedding ceremonies and the disappointments that have come with planning a marriage in a pandemic have been something we’d rather forget. But covid weddings have surprisingly also taught us a few things that we would like to remain for a 2021 wedding and beyond!
As specialist wedding caterers we have certainly picked up many tips and tricks when it comes to wedding inspiration and Covid weddings have taught us a thing or two about what to expect from 2021 wedding trends.
Love LOCAL
Supporting the local economy has never been so important since the start of the pandemic. So many small brands and independent companies have suffered terribly through the pandemic and now more than ever we are all aware of the importance of shopping local. From florists and wedding caterers, to invites and dress makers, bride and grooms are opting to spend their money locally, which not only gives a much-needed boost to companies in need but is also a lovely touch to any wedding ceremony. Think seasonal flowers, handcrafted cakes and sustainably sourced wedding menus. A covid wedding trend we’re definitely happy to see stay for 2021.
2. DIGITAL Invites
Let’s be honest, physical invitations are a hassle. They get lost, they take forever to print, and customization comes with a high price tag. On top of that, they create a mountain of work for the couple when it comes to tracking. With digital invites, there’s less stress when it comes to your guest list. You can customize a digital invite in just a few minutes and hit send, instantly delivering your beautiful invitations to friends and family. Track responses, send updates in real-time, and see who’s opened your invite and who has yet to reply. Digital invites are also eco-friendly, saving paper and the planet. Best of all, digital invitations save you time. Your guests can RSVP and respond more quickly than when using traditional methods. You can use technology to your advantage to disseminate information on your big day without breaking the bank on invites.
3. Collectively CONSCIOUS Consumers
Given travel restrictions, shelter-in-place mandates, and physical distancing guidelines, we’ve been jolted into a heightened awareness of the value of our local communities. But this doesn’t mean we’re burrowing in and closing off from the world. We’re also seeking more connection to the collective. Exceptions will always be true, but the pandemic and other shared experiences of the past year.
Consumers will arise from this more connected to their communities and more mindful of playing a role in the community of humankind more broadly. This means brands will be compelled to relate on a deeper level with these consumers who — both in the physical and mental sense — are more present and seeking connection.. Similarly, the rise of virtual communities is likely here to stay, giving brands opportunities to better reach their segments at a micro level. The benefits of a platform like YouTube, for instance, offers the ability to find and connect with smaller audiences for greater engagement at a Wedding. We might all be a bit zoomed out from the last twelve months and the return of real-life events have certainly been a huge relief for many. But one thing we’ve learnt is that a virtual wedding can in fact be a great inclusion, set to continue as another favourable 2021 wedding trend. Bringing guests together from all over the world at the touch of a button, virtual weddings can allow future brides and grooms to invite guests to enjoy their big day that may not be able to attend in real life and are especially helpful now that travelling is still so uncertain.
4. Carefully CURATED Guest-lists
We might be more than a year in, but restrictions are still yet to be fully lifted and with dates changing all of the time, one Covid trend set to continue for a summer 2021 wedding is the carefully curated guestlist. Limited guest numbers allow planning to be a lot more thoughtful and intimate whilst providing a great excuse to shake off the relatives and plus ones you would ordinarily feel obliged to invite. Covid weddings proved that big is not always best. Smaller weddings allow more attention and more budget for everything from the reception venue to your wedding catering menu and can be a perfect way to tie the knot!
As a wedding caterer, the team here at Food Craft are always more than happy to discuss wedding themes and offer advice on how we can create a menu to fit any of the wedding trends you’re considering, Covid inspired or not! Find out more here.
